Jonesrac’s Weblog

I spent my spring break in South Carolina. My family is considering relocating here from Pennsylvania. After graduation I may move there as well but it does not seem like there is much work there for PR Professionals. Anyone working in the PR field in the Charleston area let me know what you think!

There is all this talk in PR classes in college about these new ways to reach your audience through blogs, websites, Facebook, Myspace, YouTube, Etc. But it seems like when it really comes down to it most companies are still primarily using the old ways; press releases, media clippings, media pitches and so on. So is the old way of doing PR really dying or is it just combining with the new? 

The more I find out about crisis communication the more I believe this is an aspect of PR that I would really enjoy. I know that child services, police departments and other government organizations deal with crisis on a weekly basis. I was wondering if there are any savvy PR people out there that have any info about what qualifications these organizations look for in their PR representatives?